Initial and ongoing consulting is a standard part of my service.
My experience across many sectors of the fashion industry coupled with my fashion writing and experience working with the Fashion Association of Britain – a trade association supporting independent fashion retailers – gives me a rich pool insights to impart.
My consulting work is useful for clients wishing to re-position, launch or review a brand or product.
Topics and areas on which I advise include:
- Media platforms
- How to target a customer demographic - approach
- Tools to use
- Choosing channels
- Planning campaigns